Have you ever wondered why a company or executive management decides

to commit themselves to a particular project? After all, this type of

investment isn't only about money, but time and effort. When making

such a decision, many believe that a business plan determines overall

objectives and strategies. But what's a business case, and how does it

fit into this picture?



A business case zooms in on a specific problem and tells you how to

solve it. This document is at the heart of any project and convinces

key decision makers of the merits of a particular course of action by

showing them the impacts, costs, and benefits. So, let's see how the

business case works!



WHAT IS A BUSINESS CASE IN PROJECT MANAGEMENT?



At the beginning of every project, we face that infamous question,

"why?"



Why should our organization start a new project? What do we expect to

gain, and what are the costs involved? A business case is a document

that tries to provide such answers. It identifies different aspects

and ...