The Power of Real-Time Personalization

1195 days ago via ActiveDEMAND    Discuss    Marketing
The Power of Real-Time Personalization It seems all so-called marketing gurus believe they’re utilizing personalization in their tactics…but are they really? To be clear, personalization represents something much deeper than simply using someone’s first name in an email blast. Taking this to the next level, real-time personalization embraces the full context of the engagement and […]The post The Power of Real-Time Personalization appeared first on ActiveDEMAND.

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