I speak to bloggers intent on niching down. Some vibe with the approach. Others are better served by following a simple, practical, smart approach based on connecting with core readers by establishing clarity. Toss in a dash of persistence and you’ve the same success – or even greater – than if you’d niched down. Check out my friend Ben Killoy’s blog: Ben Killoy Dot Com Ben offers a valued service; he is a life coach for veterans. Being a veteran himself, Ben is intimately aware of issues most veterans face after their service. He instantly catches the eye of any
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