So, you’ve decided to break into the exciting world of ecommerce and bring your dream idea come to life… Congratulations! Running your own online store is an exciting experience and a great way to make money. But that’s not to say it’s without its difficulties. Ecommerce, like with any other industry, has its pitfalls, pitfalls that can snare fledgling business owners and sink virtual shopping sites before they even get started. Don’t let this happen to you! Take a moment to read through these common obstacles and tips to overcome them. Disregarding a Brand Identity As any marketing professional will
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